Less is More

We believe precision creates depth.

That is why we remove what is unnecessary – in composition, in language, and in form. Each fragrance is shaped through structure, nuance, and contrast so that it can be felt clearly rather than explained excessively. The experience remains open, leaving space for personal interpretation rather than prescribing a fantasy.

Silent Luxury

AVII is founded on a quiet conviction: what is made with clarity does not need to compete for attention.

We see luxury in restraint, in balance, in the integrity of materials, and in the confidence of staying close. Inspired by Japandi principles, our fragrances are composed with a calm but distinct presence – composed, tactile, and enduring.

Craftsmanship

AVII is shaped through direct collaboration with independent perfumers, whose names are always openly credited.

We believe authorship matters, so does origin, and so do the choices that shape the object itself. From formula to packaging, every element is approached with discipline, transparency, and respect for the craft behind it.

The perfumer is revealed.
The concentrate is from Grasse.
The production is in Barcelona.
The packaging is free of foam, plastic, and rubber.

Discover

Eau de Parfum

  • Perfume bottle labeled 'Prána' on a stone surface with a light gray background Prana

    Prana

    Prana

    From €50,00 EUR
    From €50,00 EUR
  • Mushin Mushin

    Mushin

    Mushin

    From €50,00 EUR
    From €50,00 EUR
  • Oss Oss

    Oss

    Oss

    From €50,00 EUR
    From €50,00 EUR
  • Yugen Yugen

    Yugen

    Yugen

    From €50,00 EUR
    From €50,00 EUR

  • Redeem Your Discovery Set

    €30 is redeemable on a 50ml bottle

  • Two Samples

    2 × 2ml samples with every 50ml bottle.

  • Worldwide Delivery

    Included with every 50ml bottle